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Polémica en puerta

Alierta dijo que Telefónica se plantea cobrar a los buscadores por usar su red

Telefónicas vs Buscadores

16:53 (8 Feb)- El presidente de Telefónica, César Alierta, hizo públicos los planes de cobrar un alquiler a los buscadores de internet por alojar sus servicios y sus aplicaciones. ¿Explicación? Si Google o Yahoo! quieren hacer negocio en la web tendrán que cederle una parte al gigante español, que pone a su disposición (sin cargo, hasta el momento) sus redes y sus millones de clientes....

Los operadores de telefonía y acceso a Internet (ISP) llevan años pensando como hincarle el diente al negocio publicitario de Google y los demás buscadores, cuyos usuarios deben necesariamente usar sus infraestructuras. Pero ésta es la primera vez que el presidente de una gran operadora como Telefónica -la quinta del mundo-  expone abiertamente sus planes.

"Lo que es evidente es que los buscadores de Internet utilizan nuestra red sin pagar nada, lo cual es una suerte para ellos y una desgracia para nosotros. Pero también es evidente que esto no puede seguir. Las redes las ponemos nosotros; los sistemas los hacemos nosotros; el servicio postventa lo hacemos nosotros, lo hacemos todo. Esto va a cambiar, estoy convencido", aseguró Alierta en Bilbao, durante una conferencia organizada por la asociación de alumnos de La Comercial de Deusto.

Las grandes telefónicas consideran que Google aprovecha su posición de dominio en el servicio de búsquedas en Internet para entrar a competir con ventaja en otros mercados (telecomunicaciones, aplicaciones, móviles, mini ordenadores portátiles o navegadores) y tener grandes márgenes en sus resultados.

Para las telecos, Google ya no es la compañía altruista de sus comienzos. Cobra por sus servicios y productos; digitaliza los contenidos de otros, los ofrece como si fuesen suyos y los distribuye a través de las redes de otros; usa para su propio beneficio la información que permite almacenar gratuitamente, y posee infraestructuras que no comparte con terceros.

FUENTE: El País.

My honour to read it! ed

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